Free reviews can be a great risk-free way to get external professional opinion. The downside is that it might take long. We try to do 2-5 free reviews per week depending on our workload. We draw a random page if we get more submissions for the week.

Free reviews include:

1. As a recording: We look at the page, verbalise our impressions, look for issues, and provide recommendations. We try to do a summary at the end.
2. As a live session: Same as with the recording but first we ask you about the intent behind the page and other background info. You can influence the focus and the outcome of the review.

Priority reviews are a great way to get maximimum value as fast as possible. We get to work on the next day (hence then name - priority) and we work twice as much.

Priority reviews include:

1. As a recording: We make 2 recordings: one with our initial impressions and second with summary of issues and recommendations. You get an extra live session.
2. As a live session: With live session we make the first initial impressions recording and discuss issues and recommendations during the live session. You get an extra live session.

After page submission for a free review you will get 2 emails:

- first to confirm your email address

- and second with a delivery date and an option to choose the delivery format.

If you book a paid review (Priority) you will receive directly the second email.

Definitely not. Will you ever work with us if we do?

We only send emails within the scope of the review.

A landing page is the first page that users interact with on a website, such as:

1. a home page,
2. a product page,
3. or a dedicated campaign page.

The goal of the landing page is to lead the visitors towards a desired outcome usually called a conversion event, e.g.:

1. form fill,
2. sign up,
3. transaction, etc.

Let’s say you bring 1,000 visitors from a search marketing (e.g. Google Ads) campaign to a landing page with a lead gen form.

20 visitors fill in the form.

In this case your conversion rate would be:

(Form fills / Visitors ) * 100 = > (20/1000)*100 = 2%.

We typically start with getting some background info:

1. Why was the page created?
2. Is it a part of a campaign or a website structure?
3. What are the traffic sources, etc.?

We also check the current conversion rate and any other performance data that might exist.

Then we review the page and identify issues that we can see from the perspective of our experience and proprietary theoretical model. As a result we come up with a list of:

1. Recommended content,
2. Structure and/or design changes,
3. Check the feasibility and estimate the effort of implementing the changes.

Finally, we feed the costs in a ROI projection and we have ourselves a conversion optimization project.

We are very flexible with our pricing models and can accomodate wide range of preferences.

We have worked with large, budget driven organizations and early stage startups. Time&material or value based, whatever model feels comfortable and fair, we go for it.